Newsletters
Quarterly Newsletter
Kate sends this out every Season. Winter, Spring, Summer, Autumn
It goes to people who have circled Newsletter in the Evaluation Form.
Custom Box = Newsletter = y
Overnight
Kate sends this occasionally to people who circle:
- Over the top
- Huts
- Rustic Adventure
- Woman’s Riding Weekend – wrw
- Adult Riding Weekend – arw
Custom Box = Overnight = y
Regular Riding
This goes to people who circle
- Regular riding
- MAXXX Cards
- NHC people
Abi will prepares this newsletter every six months, Spring and Autumn. It then goes to Walter or Kate to send out.
Custom Box = Regular Riding = y
Saddle Club
This goes to all who have circled Saddle Club or more generally to Kids fest or young riders, holiday programmes. Abi to prepare every term.
Custom Box = Saddle Club = y
How we enter the info for Newsletters
The four newsletters above correspond to the four Custom Boxes in Names in MoneyWorks.
The Comment Box has the specific Product Codes. These are important as we can use them to do mail-outs and stats.
Clinics does not have a Custom Box so be sure to enter it in the Comment box.
How to send a Newsletter
Instructions on how to send these are in this Marketing Manual
Office people send them out between mail-outs instructions are in the Finance Manual.